Celebrating Identity, Art, and Community
Every year, Pride serves as a global celebration of authenticity, resilience, and solidarity within the LGBTQIA+ community. At the heart of our collection this year is a powerful collaboration with Jenifer Prince, a Brazilian artist known for her evocative mid-century comic book aesthetic and her deep commitment to lesbian and sapphic storytelling.
Prince’s custom artwork electrifies the family of Kadet sling bags—the Kadet Max, Kadet 9L, and Mini Kadet—as well as a range of accessories, including pouches, a set of four unique patches and a t-shirt, and hat (both arriving in early June). Her bold designs infuse the collection with both nostalgia and a forward-looking sense of pride, making each piece a statement of identity and inclusion. We've created this years Pride Collection with Jenifer Prince to stand out as a vibrant testament to this spirit, going beyond product to champion artistry representation, and social impact.
Behind the design:
This collection came to life through a really special collaboration with the Chrome product and creative team. We decided to build a narrative using images that weren’t originally connected, almost like fragments of a story.
We ended up shaping this emotional progression that moves from desire, to closeness, to the kiss. It felt very natural to approach it this way because storytelling is such a central part of my work. Even though they could be seen as standalone pieces, they’re also snaps of moments that exist within a larger story. Bringing that into the collection allowed the comic language to exist not only as an aesthetic choice, but as a narrative device.
We also created a pattern using some of my favorite illustrations. They’re pieces that, to me, really capture the tenderness, intimacy and complexity of sapphic love.
How would you describe your style?
My style is deeply inspired by vintage aesthetic, especially mid-century comics and lesbian pulp fiction covers. I’ve always been a very nostalgic person, and I think that naturally comes through in my work. I’m drawn to the drama, the color palettes, the compositions, but also to the emotional weight that these references carry.
What interests me the most is using that visual language to tell sapphic stories in a way that feels both timeless and contemporary. There’s something really powerful about placing queer love in an aesthetic that historically excluded or distorted it, and reclaiming that space with softness, desire and care.
Proceeds benefiting Casa 1:
With every Pride launch, a portion of the proceeds (up to $10,000) is donated to a non-profit chosen by the featured artist. This year, Jenifer Prince has selected Casa 1, an organization in São Paulo dedicated to supporting LGBTQIA+ youth who have been expelled from their homes. Casa1 provides shelter, a cultural center, and social clinic services, offering critical resources to young people in need and serving as a beacon of intersectional support and dignity.
